Your ads get managed for you
Want to reach self-employed borrowers, first-time buyers, investors or another audience? You choose the focus and the budget.
Your Google and Meta campaigns get built, launched and managed around it.
FOR MORTGAGE LOAN OFFICERS
Build Your Borrower Lead Funnel.
Create a borrower-facing mortgage funnel around the business you want to grow — 1099, first-time buyers, DSCR and more.
1099 · First-Time Buyers · DSCR · More
7 days free. No credit card required.
$449 setup + $149/month when you launch
Ad spend stays separate and under your control.
HouSave is a technology and marketing platform. HouSave is not a lender, mortgage broker, or mortgage loan originator, and does not make loan approval or credit decisions.
- Campaign-Matched Borrower Pages
- Alice Borrower Discovery
- Realtor Referral Links
- Live Lender Opportunities
- State-Aware Experience
- Your Brand. Your Leads.
- Multilingual Borrower Experience
- Built-In Lead Capture
- Built and tested by an active mortgage loan originator.
- Campaign-ready in about 15 minutes.
- Your ad budget stays under your control.
- Change campaigns as your business changes.
How it works
Pick a campaign. We manage the ads. You work the leads.
- 01
Choose what you want to promote
1099, first-time buyers, DSCR or another mortgage opportunity.
- 02
We manage the marketing
HouSave manages the advertising and keeps your borrower-facing funnel aligned with the campaign.
- 03
You work the leads
Borrowers reach your branded funnel. You focus on the conversation and closing the loan.
WHAT YOU GET
More than an MLO website.
Everything works together to turn borrower interest into conversations.
Promote 1099 today, first-time buyers next month, or DSCR after that. Your borrower-facing message can change with what you're promoting instead of sending every click to the same generic mortgage homepage.
Alice helps borrowers explore mortgage programs and lender opportunities, then gives them a simple path to request follow-up from you.
Give Realtors their own HouSave referral link. When they send a borrower through that link, HouSave keeps the referral connected to the lead so you know where the relationship came from.
Show borrowers current lender programs, incentives and specialized mortgage opportunities directly inside your funnel, giving them more reasons to explore and contact you.
Your licensed states help HouSave tailor borrower-facing content and narrow lender opportunities to the markets you actually serve.
Your name, photo, NMLS, company information, contact details and application path stay at the center of the borrower experience. HouSave is not a shared-lead marketplace.
Serve borrowers in supported languages without maintaining separate websites. HouSave currently supports English, Spanish and Turkish across the MLO experience where localized copy is available.
Borrowers can request contact or a consultation directly from your funnel, and the lead is routed back to the MLO behind the site.
READY TO ADD TRAFFIC?
When you're ready to advertise, HouSave can manage the marketing too.
Choose what you want to promote. We manage the advertising and keep your borrower funnel aligned with the campaign.
Your ad spend stays separate and under your control.
What we do
Your marketing keeps moving, even when you’re busy.
Your traffic has somewhere worth going
Ads can bring people in. What happens after the click matters.
Your borrower experience stays current with mortgage programs, lender opportunities and useful content borrowers may not find on a typical MLO website.
It should not feel like another static mortgage site with a bio, calculator and Apply button that never changes.
New programs, lender promotions, borrower topics and opportunities give people something new to discover over time.
The idea is simple: give someone a reason to think, “This MLO might actually have something worth talking about.”
You get an AI assistant that’s there 24/7
Borrowers don’t only research mortgages during business hours.
Alice can engage visitors, help them explore relevant options, answer common questions and keep the interaction moving when you’re unavailable.
Interested borrowers come back to you
When someone wants to talk, their request comes directly to you along with useful context about what they were exploring.
Your marketing doesn’t go stale
Your setup should not look exactly the same six months after launch.
Programs change. Lenders introduce new opportunities. Borrowers care about different things. Your borrower-facing experience, funnels and supporting content keep moving with your business.
You’re not buying leads. You’re getting the system and the work behind creating your own lead flow.
Advertising results vary by market, budget, message and audience. No specific number of leads, applications or funded loans is guaranteed.
Campaign alignment
Borrowers see what they clicked for.
A borrower who clicks a 1099 ad shouldn't land on a generic mortgage homepage. HouSave keeps the ad and the borrower experience aligned with what you're promoting.
Campaign → borrower-facing site
- 1099 ad1099-focused MLO site
- First-time buyer adFirst-time buyer site message
Your site is aligned with the campaign you're running.
- Your name, photo and NMLS
- Your mortgage company information
- Your contact and application links
- Buyer-focused mortgage content
- Current mortgage benefits and program discovery
- English, Spanish and Turkish
- Alice borrower engagement
- Loan Estimate comparison
- Realtor referral links
- Borrower requests delivered to you
Multilingual
Reach more borrowers in their language.
Your borrower experience is available in English, Spanish and Turkish, so people can explore it in the language they are most comfortable using.
English · Español · Türkçe
Changing language keeps the borrower inside your branded experience — same site, same contact, same referral context.
About HouSave
Built around how mortgage originators actually work.
Most originators want more borrower conversations, but few want to spend their evenings maintaining a website, writing mortgage content, wiring up tracking and babysitting ad campaigns.
That work still has to happen. It just doesn’t have to happen on your calendar.
HouSave is a technology and marketing platform. HouSave itself is not a mortgage lender and does not make loan approval or credit decisions.
Questions
What originators ask before getting started
+Do you sell leads?
No. You are not buying lists or shared leads. You are building and managing your own digital marketing presence so people responding to your advertising come into your own branded experience.
+Are leads guaranteed?
No. Results depend on your market, advertising budget, message, audience and other factors. Be cautious with anyone promising a guaranteed number of mortgage leads.
+Do you offer a free trial?
No. There really isn’t anything meaningful to “try” without actually setting up the marketing around your business. Your borrower experience, funnels, advertising setup and automation need to be configured for you. You can review a live MLO example before deciding to get started.
+Do I have to advertise all the time?
No. You decide when you want additional traffic, what you want to promote and how much you want to spend.
+Is my advertising budget included?
No. Your Google/Meta advertising spend is separate and stays under your control.
+Do I need to replace my current mortgage website?
No. Your existing website can stay. HouSave gives you a borrower-facing experience that works with the mortgage campaigns we manage, so people who click your ads can continue into messaging and mortgage options that match what you're promoting.
+What is included in the $149/month?
Your hosted MLO site, the borrower experience (including Alice, mortgage program discovery and lender opportunities), ongoing technology and content maintenance, multilingual borrower pages, Realtor referral links and lead delivery. Paid advertising spend is not included.
+Do I have to maintain the mortgage content myself?
No. The shared borrower-facing content and the technology behind it are maintained for you. You provide your identity and licensing details, and the experience is kept current.
+Do I need to learn another software platform?
No. There is no dashboard you are required to operate day to day — borrower requests reach you by email notification.
+How do Realtor referral links work?
You get a trackable link for a Realtor partner. When their buyer opens it, the buyer lands on your branded mortgage experience and the referral stays attached to that journey, so partner-sourced activity is attributed.
+What happens when a borrower requests contact?
You receive an email notification at the contact address on file for your site, with the details the borrower shared and context about what they were exploring.
+Can I cancel my subscription?
Yes. You can cancel at any time. Your subscription will remain active through the period you have already paid for, but payments for the current billing period are not refundable.
+Is the $449 setup fee refundable?
No. The $449 setup fee is non-refundable because the setup work begins specifically for your business, including your MLO configuration, borrower-facing experience, funnel and supporting marketing setup.
Contact
Have a question before you get started?
Send us a note and we will get back to you.
You do mortgages. We manage the advertising.
$449 setup · $149/month
Your ad spend stays separate and under your control.